L'Oreal Paris Superior Preference Cool Blonde Hair Color

New and Improved Superior Preference Cool Blondes from L’Oreal Paris. The same beautiful color result you know and love now for up to 9 weeks of fade-defying color. An ultra-cool line designed just for Blondes infused with cool pigmented dyes and an Anti-Brass Purple Conditioner that neutralizes unwanted yellow undertones for up to 6 weeks. The line ranges from ultra-ash dark blonde to ultra-ash very light blonde. Superior Preference is suitable for all hair types, provides beautiful gray coverage, and is powered by a new fade-defying system for long-lasting rich tones. Our new oil-in-gel formula has a no-drip texture which offers better hair adherence. A beautiful range to help keep your blonde pure. Cool Blondes deliver rich, long-lasting cool color that shines from every strand. Color stays cool and provides up to 6 weeks of anti-brassiness
New and Improved Superior Preference Permanent Hair Color offers rich, luminous, fade-defying color that has beautiful gray coverage and is suitable for all hair types
New fade defying system provides rich long-lasting tones and now up to 9 weeks of fade-defying color
New, no-drip conditioning gel formula offers better hair adherence and a more precise application
Anti-brass Purple Conditioner is enriched with purple dyes to neutralize unwanted yellow undertones week after week
Packaging may vary, what you receive may not be what is reflected on site.

1190015 - INGREDIENTS: AQUA / WATER / EAU • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • TRIDECETH-2 CARBOXAMIDE MEA • CETEARETH-25 • GLYCERIN • PHOSPHORIC ACID • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE • SODIUM SALICYLATE (F.I.L. D209747/8).

Instructions vary by shade. For complete instructions, please refer to package insert located inside hair color box. Superior Preference Cool Blondes Hair Color - L'Oréal Paris

Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.